Department 56 Rudolph the Red Nosed Reindeer
Rudolph made his first screen appearance in 1948, in a cartoon short produced by Max Fleischer for the Jam Handy Corporation that was more faithful to May's original story than Marks' song, which had not yet been written. It was reissued in 1951 with the song added. May's brother-in-law, Johnny Marks, adapted the story of Rudolph into a song. Gene Autry's recording of the song hit No. 1 on the Billboard pop singles chart the week of Christmas 1949. Autry's recording sold 2.5 million copies the first year, eventually selling a total of 25 million, and it remained the second best-selling record of all time until the 1980s.